Dior has named British-American actress Anya Taylor-Joy as its latest global brand ambassador in the brand's core domains of fashion and makeup.
Fashion brand Ted Baker is to make its first foray into fashion gaming this month as it puts marketing support behind its AW21 offer. It’s launching its own universe on Nintendo’s Animal Crossing: New Horizons.
Its new CEO wasn’t the only news Burberry had this week with the luxury brand having just unveiled its latest campaign. Called Burberry Open Spaces, it’s all about freedom.
The iconic New York-based jeweler has added to its “About Love” campaign starring Beyoncé and Jay-Z, bringing the musical power couple back for a bonus film entitled “Date Night."
British tennis star Emma Raducanu has deepened her links to luxury giant LVMH and has been signed up as Dior’s newest celebrity ambassador, underlining the A-list status she achieved when she won the US open.
Childrenswear retailer Frugi has launched its first-ever television commercial. The ethical and sustainable brand’s ad will centre on the creative concept ‘Love the Planet You Play on’, running until mid-November.
Another Manchester-based online fashion retailer is aiming to make a big impact via a TV sponsorship deal, with Ego having signed to sponsor the Channel 4 dating series The Love Trap that’s set to launch this week.
Moncler is on a roll at the moment and with winter approaching and the world opening up for travel again, it has launched a campaign to capitalise on pent-up demand for its upscale outdoor clothing.
YNAP’s luxury menswear retailer Mr Porter is campaigning to support men’s mental and physical health. The online men’s fashion destination has begun promoting Mr Porter Health In Mind and World Mental Health Day.
Skechers has named South Korean actor Park Seo Joon as its regional brand ambassador for Singapore, Malaysia, Thailand, Vietnam, Hong Kong and Macau.
The North Face announced on Tuesday the launch of its fall brand campaign, coinciding with the debut of its first-ever crowdsourced digital archive.
Outdoor brand Timberland has launched a new Europe-wide campaign featuring “four leading advocates to champion communities and create a better future”.
Taking its inspiration from his London roots and adding “British style combined with a sharp focus on detail and functionality”, David Beckham has launched his new autumn/winter 2021 eyewear collection and campaign.
Luxury fashion house Louis Vuitton took to Instagram on Wednesday to announce Squid Game star Jung Ho-Yeon as its latest global ambassador.
Tag Heuer has unveiled its latest brand ambassador with actor Ryan Gosling stepping up in a world first for him.
