×
335
Fashion Jobs
LOVISA
Regional Manager
Permanent ·
THE JUST GROUP
Office Administrator
Permanent · Auckland
ESTEE LAUDER
bb/cl/el/jm/lm/Mac/tf - Freelance Consultant - Auckland - on-Call/Freelance
Permanent · Auckland
JD SPORTS
Footwear Department Manager - Sylvia Park
Permanent · Auckland
BOARDRIDERS
Management Opportunities - Auckland
Permanent · AUCKLAND
BOARDRIDERS
Assistant Store Manager - Amazon - Glenfield
Permanent · AUCKLAND
BOARDRIDERS
Seasonal Shop Assistants - Amazon - Upper North Island
Fixed-term · AUCKLAND
BOARDRIDERS
Seasonal Shop Assistants - Amazon - South Island
Fixed-term · QUEENSTOWN
BOARDRIDERS
Management Opportunities - Amazon Surf Skate Dunedin
Permanent · DUNEDIN
BOARDRIDERS
Seasonal Shop Assistants - Amazon - Lower North Island
Fixed-term · NEW PLYMOUTH
BOARDRIDERS
Seasonal Shop Assistants - Amazon - Auckland Region
Fixed-term · AUCKLAND
BOARDRIDERS
Seasonal Shop Assistants - Amazon - Papamoa
Fixed-term · TAURANGA
BOARDRIDERS
Store Manager - Amazon Northwest
Permanent · AUCKLAND
NZ
Store Manager
Permanent · CHRISTCHURCH
NZ
Store Manager
Permanent · MOUNT MAUNGANUI
JAY JAYS
Sales Assistant - Part Time - Jay Jays nz - Henderson
Permanent · West Auckland
LORNA JANE
Assistant Store Leader
Permanent · AUCKLAND
LORNA JANE
Assistant Store Leader
Permanent · AUCKLAND
LORNA JANE
Assistant Store Leader
Permanent · AUCKLAND
LORNA JANE
Assistant Store Leader
Permanent · AUCKLAND
H&M
Christmas Sales Advisor - Wellington
Permanent · WELLINGTON
H&M
Assistant Store Manager - Sylvia Park
Permanent · AUCKLAND
Published
Oct 22, 2019
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Tommy Hilfiger names Michael Scheiner global chief marketing officer

Published
Oct 22, 2019

PVH-owned Tommy Hilfiger has named Michael Scheiner as its new chief marketing officer, Tommy Hilfiger Global, effective October 28.


Michael Scheiner, new chief marketing officer, Tommy Hilfiger Global. - Business Wire


Scheiner comes to the role with over 15 years of experience at global brands, most recently serving as senior vice president of global marketing at Hollister Co. Previously, he also served as Hollister’s vice president of marketing, and held several leadership roles at Abercrombie & Fitch, including vice president of marketing, digital and communications. 

As the new CMO at Tommy Hilfiger, Scheiner will relocate to the brand’s global headquarters in Amsterdam.

In the role, Scheiner will help Tommy Hilfiger to evolve its marketing strategies, particularly across digital and experiential platforms, to reach and engage a new generation of consumers, the label said.

These strategies will follow Tommy Hilfiger’s ongoing collaboration with ‘Euphoria’ star, Zendaya, a partnership intended to raise the brand’s profile with Generation Z shoppers. 

“As one of the world’s most globally recognized brands, our marketing teams around the world play a pivotal role in inspiring, exciting and engaging our consumers,” said Daniel Grieder, chief executive officer of Tommy Hilfiger Global & PVH Europe.

“We are thrilled to have [Scheiner] join our world class marketing organization, and believe he will help fuel our ongoing digital transformation, enable us to respond strategically to new disruptions, and position Tommy Hilfiger as a leader amongst its competitors.”

The appointment comes as the Tommy Hilfiger brand approaches its 35th anniversary next year. 

Copyright © 2022 FashionNetwork.com All rights reserved.