242
Fashion Jobs
H&M
Visual Merchandiser Manager- Newmarket
Permanent · AUCKLAND
L'OREAL GROUP
Operations & Transport Manager
Permanent · AUCKLAND
ABBOTT
Tpm Contract Manufacturing Manager
Permanent · AUCKLAND
ESSILORLUXOTTICA GROUP
Optometrist - Opsm Rotorua
Permanent · ROTORUA
DANGERFIELD
Online Coordinator
Permanent · AUCKLAND
PUMA
Key Account Manager nz
Permanent · AUCKLAND
L'OREAL GROUP
Key Account Manager
Permanent · AUCKLAND
ESSILORLUXOTTICA GROUP
Retail Associate | Sunglass Hut Manukau
Permanent · AUCKLAND
ESSILORLUXOTTICA GROUP
Retail Associate | Sunglass Hut Dunedin
Permanent · DUNEDIN
ESSILORLUXOTTICA GROUP
Retail Associate | Opsm Rangiora Eyecare
Permanent · CANTERBURY
PETER ALEXANDER
2 x Casual - Sales Assistant - Peter Alexander nz - MT Maunganui
Permanent · AUCKLAND
PETER ALEXANDER
2 x Part Time - Sales Assistant - Peter Alexander nz - MT Maunganui
Permanent · AUCKLAND
LULULEMON
Assistant Manager | Christchurch (Tuesday - Saturday Rotation)
Permanent · CHRISTCHURCH
ICEBREAKER
Icebreaker : Sales Associate, Casual - Wellington Airport Touchlab
Permanent · WELLINGTON
DFS
Personal Shopper
Permanent · AUCKLAND
H&M
Department Manager- Chartwell (Hamilton)
Permanent · HAMILTON
H&M
Store Manager Wellington
Permanent · WELLINGTON
H&M
Sales Advisor- 28h
Permanent · AUCKLAND
H&M
Assistant Store Manager- Sylvia Park
Permanent · AUCKLAND
H&M
Department Manager- Sylvia Park
Permanent · AUCKLAND
LOVISA
Store Manager | nz | Palmerston North
Permanent · PALMERSTON NORTH
LOVISA
Store Manager | nz | Chartwell
Permanent · HAMILTON
Published
May 16, 2022
Reading time
2 minutes
Download
Download the article
Print
Text size

Pucci unveils debut Lachlan Bailey-lensed campaign in Camille Miceli era

Published
May 16, 2022

The house of Pucci has unveiled the debut campaign featuring the first collection by its new creative director Camille Miceli.


Photo: Pucci


 
The Franco-Italian designer and It Gal displayed her first ideas in Capri in the first week of May, winning plaudits for her bold use of Pucci’s bravura prints; snappy accessories edit; and witty sense of staging. Revealed over several days on the storied Mediterranean island to a select gang of editors and influencers, the unveiling featured yoga classes, sunny beach afternoons, cliffside cocktail hours and dinner parties as the happy few toured the limestone and sandstone island, which has been a coveted resort since Ancient Roman times.
 
No surprise then that happening photographer Lachlan Bailey actually shot  the new campaign during the collection launch in Capri. The island has always been an heart of Pucci’s DNA. Though born in Florence, Pucci has always referenced sunny palatial resorts; sporty beauty and the Italianate concept of far niente.

Just like this new campaign, starring Italian super model Vittoria Ceretti, attired in dashing pieces from Camille Miceli’s debut collection, entitled La Grotta Azzurra.
 
Known for his cinematic style and flatteringly lush lighting, Australian-born Bailey captures Ceretti in Capri. Like at the presentation, whose most salient image was a gang of gals elongated on striped beach-chairs, the campaign features Ceretti lounging about on deckchairs in a dark psychedelic beach djellaba, accessorized by golden fish-shaped Diva earrings and necklace.


Photo: Pucci


 
Seen next in a kaftan print top, trimmed with naïve fish, the model poses before the island’s most famous rock formations - the double-stack Faraglioni.
 
Attired in the collection’s first “drop,” Ceretti tours the island, living out the summery sense of indulgence that is the Dolce Vita. Skillfully styled by Emmanuelle Alt, the former editor-in-chief of French Vogue, Ceretti poses in front of street vendors enjoying a vanilla cone or iced lemon drink. Miceli’s choice of Marmo or Pesci prints extends to scuba-sandals and beach backgammon sets.
 
Dressed in a selection of coordinated or mix-and-matched, dresses, tops, trousers, curled up derby hats and, of course, knee-length Capri pants to best express the playful mood of effortless elegance.
 
Made in vibrant colors and pants, the collection also fits in with the brand’s new “see now, buy now” model – the first drop is already available in stores and online.
 

Copyright © 2024 FashionNetwork.com All rights reserved.