244
Fashion Jobs
H&M
Visual Merchandiser Manager- Newmarket
Permanent · AUCKLAND
L'OREAL GROUP
Operations & Transport Manager
Permanent · AUCKLAND
ABBOTT
Tpm Contract Manufacturing Manager
Permanent · AUCKLAND
ESSILORLUXOTTICA GROUP
Optometrist - Opsm Rotorua
Permanent · ROTORUA
DANGERFIELD
Online Coordinator
Permanent · AUCKLAND
PUMA
Key Account Manager nz
Permanent · AUCKLAND
L'OREAL GROUP
Key Account Manager
Permanent · AUCKLAND
PETER ALEXANDER
Part Time - Sales Assistant - Peter Alexander nz - Queenstown
Permanent · QUEENSTOWN
FOOT LOCKER
Sales Associate Casual
Permanent · LOWER HUTT
ESSILORLUXOTTICA GROUP
Retail Associate | Sunglass Hut Manukau
Permanent · AUCKLAND
ESSILORLUXOTTICA GROUP
Retail Associate | Sunglass Hut Dunedin
Permanent · DUNEDIN
ESSILORLUXOTTICA GROUP
Retail Associate | Opsm Rangiora Eyecare
Permanent · CANTERBURY
PETER ALEXANDER
2 x Casual - Sales Assistant - Peter Alexander nz - MT Maunganui
Permanent · AUCKLAND
PETER ALEXANDER
2 x Part Time - Sales Assistant - Peter Alexander nz - MT Maunganui
Permanent · AUCKLAND
LULULEMON
Assistant Manager | Christchurch (Tuesday - Saturday Rotation)
Permanent · CHRISTCHURCH
ICEBREAKER
Icebreaker : Sales Associate, Casual - Wellington Airport Touchlab
Permanent · WELLINGTON
DFS
Personal Shopper
Permanent · AUCKLAND
H&M
Department Manager- Chartwell (Hamilton)
Permanent · HAMILTON
H&M
Store Manager Wellington
Permanent · WELLINGTON
H&M
Sales Advisor- 28h
Permanent · AUCKLAND
H&M
Assistant Store Manager- Sylvia Park
Permanent · AUCKLAND
H&M
Department Manager- Sylvia Park
Permanent · AUCKLAND
Published
Aug 28, 2020
Download
Download the article
Print
Text size

Primark is latest fashion name to move into gaming

Published
Aug 28, 2020

Fashion gaming is gaining traction among brands seeking new ways to engage millennials, and high street stalwart Primark is the latest to get involved.

 


Primark has launched a mobile gaming app named Primark Legends where gamers take the role of a shop assistant in a busy digital shop.

Described as a fun, fast-paced shop assistant simulator, the app invites gamers to help customers find their perfect outfits, tidy shelves, clean up spills and fill the shop with new stock.

Users can choose to start with an easy day for beginners, or challenge themselves with the advanced weekend mode, which is designed to reflect real life at a busy Primark store.

The retail chain said the game is the high street’s first mobile gaming app. But Primark Legends is certainly not the first gaming app to blend online games with fashion. Burberry, BoohooMan and Adidas have all caught the gaming bug and Drest, a mobile app launched by former Porter editor Lucy Yeomans, is a styling game featuring real life product from luxury brands. 

Primark Legends is available now for iOS and Android.

Copyright © 2024 FashionNetwork.com All rights reserved.