Movado partners with tech companies on two watch designs

By

Obi Anyanwu

Published
Nov 17, 2015

Movado Group, Inc. on Monday announced two partnerships, with Fullpower Technologies, Inc. and HP Inc., for two smartwatch collections: the former for Movado Swiss timepieces and the latter for Movado's Bold collections.

 
Movado Motion merges Swiss design with wearable technology. The watch is powered by the iOS and Android compatible MotionX technology platform that tracks activities like walking and sleeping. The collection offers watch styles for men and women, the Museum Sport and the Bellina, respectively.
 
The Bold Motion keeps wearers connected by sending notifications for incoming phone calls and texts, and it manages time and priorities. The unisex watch also monitors daily steps and tracks progress through app-enabled functionality.

"Movado Group has always been committed to providing our consumers with exceptional innovative design and we are extremely excited to show the world how we have merged modern iconic design with technology," said Efraim Grinberg, CEO and Chairman, Movado Group. "The partners we collaborated with execute smart technology in a user-friendly way understanding that today's consumers have differing needs regarding how connected they want to be." 
 
The Movado Museum Sport and Bellina smartwatches are available now beginning at $995 on the Movado website, and the Bold smartwatch will be available for $795 on the Movado website during the holiday season.