242
Fashion Jobs
H&M
Visual Merchandiser Manager- Newmarket
Permanent · AUCKLAND
L'OREAL GROUP
Operations & Transport Manager
Permanent · AUCKLAND
ABBOTT
Tpm Contract Manufacturing Manager
Permanent · AUCKLAND
ESSILORLUXOTTICA GROUP
Optometrist - Opsm Rotorua
Permanent · ROTORUA
DANGERFIELD
Online Coordinator
Permanent · AUCKLAND
PUMA
Key Account Manager nz
Permanent · AUCKLAND
L'OREAL GROUP
Key Account Manager
Permanent · AUCKLAND
ESSILORLUXOTTICA GROUP
Retail Associate | Sunglass Hut Manukau
Permanent · AUCKLAND
ESSILORLUXOTTICA GROUP
Retail Associate | Sunglass Hut Dunedin
Permanent · DUNEDIN
ESSILORLUXOTTICA GROUP
Retail Associate | Opsm Rangiora Eyecare
Permanent · CANTERBURY
PETER ALEXANDER
2 x Casual - Sales Assistant - Peter Alexander nz - MT Maunganui
Permanent · AUCKLAND
PETER ALEXANDER
2 x Part Time - Sales Assistant - Peter Alexander nz - MT Maunganui
Permanent · AUCKLAND
LULULEMON
Assistant Manager | Christchurch (Tuesday - Saturday Rotation)
Permanent · CHRISTCHURCH
ICEBREAKER
Icebreaker : Sales Associate, Casual - Wellington Airport Touchlab
Permanent · WELLINGTON
DFS
Personal Shopper
Permanent · AUCKLAND
H&M
Department Manager- Chartwell (Hamilton)
Permanent · HAMILTON
H&M
Store Manager Wellington
Permanent · WELLINGTON
H&M
Sales Advisor- 28h
Permanent · AUCKLAND
H&M
Assistant Store Manager- Sylvia Park
Permanent · AUCKLAND
H&M
Department Manager- Sylvia Park
Permanent · AUCKLAND
LOVISA
Store Manager | nz | Palmerston North
Permanent · PALMERSTON NORTH
LOVISA
Store Manager | nz | Chartwell
Permanent · HAMILTON
Translated by
Nicola Mira
Published
Oct 21, 2019
Reading time
2 minutes
Download
Download the article
Print
Text size

Etam group wants to launch new fashion label selling on Amazon only

Translated by
Nicola Mira
Published
Oct 21, 2019

French ready-to-wear and lingerie group Etam, owner of Etam, Undiz, Maison 123, Livy and Ysé, is constantly seeking new ways to grow, and testing out new business solutions. Its latest undertaking is to develop a fashion label selling solely on Amazon. Laurent Milchior, CEO of Etam, announced the project on October 16 at Hubforum, a business conference held in Paris for marketing and digital tech decision-makers.


In 2009, Laurent Milchior succeeded his father Pierre at the head of the Etam group - Etam


At the conference, Milchior didn’t provide any further details on the future label Etam is working on. FashionNetwork.com contacted the group, which however declined to comment as the project is still in its infancy. If a shift towards web giant Amazon will take place, it would be something of a new departure for the French group, a long-established operator in ready-to-wear and lingerie distribution that generates 90% of its sales via its brick-and-mortar stores.

Amazon, which recently collaborated with Puma and is working on a denim-themed event in Berlin, is growing steadily on the French market, where in 2018 it produced sales worth €6.6 billion, up from €5.6 billion generated in 2017, according to Kantar Worldpanel.  

“Innovation means constantly trying out new things,” said Milchior, who also illustrated to his audience the omni-channel services recently deployed by the group, such as the try-at-home service by Etam, allowing consumers to order products online and receive them at home without having to pay beforehand.

The Etam group was founded in 1916 and, especially in recent years, it has broadened its horizons. In 2017, it created premium lingerie label Livy under the aegis of designer Lisa Chavy, and last July it acquired lingerie label Ysé .

The group, which recently revealed its plans on the sustainability front, operates 1,500 stores in 55 countries, and in 2018 it generated a revenue of €938 million.

Copyright © 2024 FashionNetwork.com All rights reserved.