244
Fashion Jobs
H&M
Visual Merchandiser Manager- Newmarket
Permanent · AUCKLAND
L'OREAL GROUP
Operations & Transport Manager
Permanent · AUCKLAND
ABBOTT
Tpm Contract Manufacturing Manager
Permanent · AUCKLAND
ESSILORLUXOTTICA GROUP
Optometrist - Opsm Rotorua
Permanent · ROTORUA
DANGERFIELD
Online Coordinator
Permanent · AUCKLAND
PUMA
Key Account Manager nz
Permanent · AUCKLAND
L'OREAL GROUP
Key Account Manager
Permanent · AUCKLAND
PETER ALEXANDER
Part Time - Sales Assistant - Peter Alexander nz - Queenstown
Permanent · QUEENSTOWN
FOOT LOCKER
Sales Associate Casual
Permanent · LOWER HUTT
ESSILORLUXOTTICA GROUP
Retail Associate | Sunglass Hut Manukau
Permanent · AUCKLAND
ESSILORLUXOTTICA GROUP
Retail Associate | Sunglass Hut Dunedin
Permanent · DUNEDIN
ESSILORLUXOTTICA GROUP
Retail Associate | Opsm Rangiora Eyecare
Permanent · CANTERBURY
PETER ALEXANDER
2 x Casual - Sales Assistant - Peter Alexander nz - MT Maunganui
Permanent · AUCKLAND
PETER ALEXANDER
2 x Part Time - Sales Assistant - Peter Alexander nz - MT Maunganui
Permanent · AUCKLAND
LULULEMON
Assistant Manager | Christchurch (Tuesday - Saturday Rotation)
Permanent · CHRISTCHURCH
ICEBREAKER
Icebreaker : Sales Associate, Casual - Wellington Airport Touchlab
Permanent · WELLINGTON
DFS
Personal Shopper
Permanent · AUCKLAND
H&M
Department Manager- Chartwell (Hamilton)
Permanent · HAMILTON
H&M
Store Manager Wellington
Permanent · WELLINGTON
H&M
Sales Advisor- 28h
Permanent · AUCKLAND
H&M
Assistant Store Manager- Sylvia Park
Permanent · AUCKLAND
H&M
Department Manager- Sylvia Park
Permanent · AUCKLAND
Published
May 23, 2018
Reading time
2 minutes
Download
Download the article
Print
Text size

PrettyLittleThing x Karl Kani release 90's hip hop-inspired collection

Published
May 23, 2018

British fast fashion brand PrettyLittleThing (PLT) has announced its first brand collaboration as a collection with streetwear label Karl Kani.


PLT x Karl Kani - PrettyLittleThing


PLT announced the collection on its site saying, "Staying true to the 90’s legacy, this drop is all about paying homage to the styles of the Karl Kani movement that infused hip hop and street culture. Think sporty separates, fresh outerwear and denim with an urban edge."

The 45-piece collection ranges from 90's hip hop style baggy silhouettes to updated pieces like mesh crop tops, leggings and bodysuits. Bright colors and the Karl Kani logo feature prominently in the collection.

Rising R&B recording artist and Harlem, NY-native Teyana Taylor models the collection for the campaign. 

PLT was founded in 2012 in England by Umar Kamani, the son of one of Boohoo's co-founders. The site officially broke into the US market in 2016 with a launch party hosted by Kylie Jenner.

The brand is not new to celebrity and influencer partnerships, having launched campaigns and exclusive curated collections with Olivia Culpo, Khloe Kardashian and Sophia Richie. However, the collaboration with Karl Kani is the first time PLT has released a line designed with another brand.

The choice of brand seems to be aiming to harness Gen-Z consumers who have previously shown an interest in throwback brands including Champion, Adidas and Vans. Karl Kani originally came to prominence through the 90's hip hop scene and was popular with rappers Tupac Shakur, the Notorious B.I.G., and Sean "Diddy" Combs.

PLT's plans for growth in the future include a potential store in LA on Melrose, and Kamani told Fashionista.com that Los Angeles is a place the brand is "investing in heavily."

PLT x Karl Kani launches May 23rd. It is priced $15 for hats and bra tops to $60 for a vintage denim jacket.

Copyright © 2024 FashionNetwork.com All rights reserved.